• Link building tactics for online presence

    Link building tactics are used for making the website rank on searches. Search engines treat the link building tactics as the criteria for online popularity. This has made it a great marketing tool for online presence. Here are 3 hard hitting link building tactics for making your website or blog rank higher on searches. (1) […]

  • Build your brand

    Build your brand if you want to be a successful entrepreneur. This is what my Grandfather used to quote every time I went to him for advice. I was a student then and did not understand what he meant. But today running my own business I have realised the meaning of those wise words. To […]

  • Instagram marketing

    For the past decade, marketing experts have been delving deeper and deeper into the possibilities offered by the internet, particularly social media. These days, it is growing more and more difficult to find large companies that do not have their own Facebook page, or at the very least a Twitter account. Fashion brands in particular […]

  • Online marketing

    Online marketing is the buzzword at the current time. All companies big and small are turning to online marketing for branding and marketing. However, online marketing is not some genie that can make all wishes come true. It requires consistently monitoring and updating to ensure success, just like in traditional marketing. It is definitely not […]

  • Social ROI

    Investors around the world are familiar with the term “return on investment”, or ROI. As the name suggests, a return on investment describes the benefit an investor receives from investing in a stock or commodity. The ROI is expressed in numeric, monetary terms and is relatively easy to calculate. The goal of most investors is […]